Product included in the Grammy Awards gifting experience.
Press & proof
DOSSIER / MB-01
Who is
Micaela Brown?
The short answer: a founder, operator, educator, and systems strategist with twenty-plus years of evidence behind the point of view.
012016—2025
Founder & CEO
Blush & Whimsy
02Multimillion-dollar
Founder-built
cosmetics company
03National reach
QVC · awards season
international press
04Selected leader
Top 50 Women Leaders
of Austin · 2022
Founder case study · 2016—2025
Built to be
remembered.
Blush & Whimsy was not a campaign or a client brief. Micaela founded it, carried the commercial risk, built the brand and operation, and led it into national retail, international coverage, and culture-shaping rooms.
Included in the 2018 nominee gift bags and presented at an independent Oscar-week gifting suite.
Invited to the 71st Cannes Film Festival gifting suite at the Carlton.
The founder-built beauty brand reached a national television-shopping audience.
BUILT IN.
Packaging, fulfillment, and shipping were supported through a partnership creating work for people with disabilities, including disabled veterans.
Press wall
Seen in the places
that shape attention.
Selected coverage
Read the record.
01New Mexico Magazine
The Mistress of Ceremonies
A profile of Micaela's live-experience work and the operating discipline behind it.
Open source ↗02Refinery29The story behind the color-changing lipstick
Blush & Whimsy's product, mission, and breakout moment during the 2018 awards season.
Open source ↗03KOAT / ABCA New Mexico company makes its Oscar debut
Local reporting on Blush & Whimsy, its founder, and its inclusive fulfillment partnership.
Open source ↗04WIREDThe Pandemic Slams Main Street
Micaela appears as an operator confronting supply-chain and revenue disruption in real time.
Open source ↗05The NationalInside the Cannes Film Festival gift lounge
International coverage of Blush & Whimsy's Cannes presence and social-impact model.
Open source ↗06Inkandescent WomenWhat's next for the signature brands
A founder profile spanning Blush & Whimsy, The Chihuahua Company, and the work behind the brands.
Open source ↗Selected recognition
Trusted beyond
the portfolio.
Teaching, fellowship, advisory, and public-sector work place Micaela's operating experience inside larger rooms and institutions.
Faculty & fellowships
Adjunct Professor of Digital Marketing — New Mexico State University
Fellow — Royal Society of Arts (FRSA)
Fellow — Society of Leadership Fellows, St George's House, Windsor Castle
Fellow — British American Project
Advisory & mentorship
UT Dallas Institute for Innovation & Entrepreneurship
NMSU Arrowhead Center
Young Leaders of the Americas Initiative
The DEC Network
Founder — StartupABQ
Public & international work
U.S. Commercial Service
U.S. Department of State
USAID contractor
Biography, speaking & press
Now you know
who she is.
For interviews, expert commentary, speaking, workshops, or executive consulting, contact Micaela directly.
Start the conversation ↗